Independent music distribution and marketing company Syntax Creative has announced a new partnership with ChickPower Music, the faith-based independent label founded and owned by acclaimed singer-songwriter, author, and speaker Ginny Owens.
The collaboration brings Owens’ extensive catalog under the Syntax Creative umbrella, creating new opportunities to expand the reach of music that has inspired listeners for more than two decades. Founded in 2005, ChickPower Music serves as the home for Owens’ independent releases, including worship projects, acoustic recordings, Christmas music, and numerous collaborations that have become a defining part of her artistic journey.
The first release under the new partnership is “Greater Is The Cross,” a new single from Ginny Owens featuring Josh Bissell & The Church Will Sing. Written by Owens alongside Tony Wood and Sam Hart, and produced by Kyle Schonewill, the song delivers a message of grace, redemption, and freedom from shame through a modern hymn-inspired sound.
“ChickPower Music has always been about releasing heartfelt and thoughtful music,” Owens said. “The digital marketplace gives us a way to connect with people all over the world, and Syntax understands both the creativity and the work it takes to do that well.”
Syntax Creative CEO Timothy Trudeau praised both Owens and the label’s legacy, noting the enduring impact of her songwriting and artistry. He described ChickPower Music as a label built on purpose, authenticity, and a catalog that continues to resonate with listeners years after its original release.
For Owens, the partnership marks another milestone in a career that has spanned nearly three decades. Since the release of her bestselling debut album Without Condition, she has earned three Dove Awards, two ASCAP Awards, and built a catalog that includes 11 studio albums, multiple EPs, and beloved songs such as “If You Want Me To,” “Remember Me,” and “Beautiful Saviour.” Her music has been featured in television and film productions, while her ministry and speaking engagements have taken her to audiences around the world.
The partnership also reflects Syntax Creative’s continued commitment to supporting independent artists and labels across a wide range of genres. As a leading digital distributor and marketing agency, the company works with more than 150 labels worldwide, helping artists connect with audiences while maintaining creative independence.
With the release of “Greater Is The Cross” and the support of Syntax Creative’s global distribution network, ChickPower Music enters a new chapter while remaining rooted in the faith-centered storytelling and thoughtful songwriting that have defined its mission since its founding.